Binance Expands Media Outreach Amid 'Indirect Business' Controversy

Global cryptocurrency exchange Binance has expanded its promotional activities targeting local media outlets, intensifying a dispute over whether its operations qualify as indirect domestic business by unregistered foreign virtual asset service providers, according to Aju Business Daily.

According to the financial investment industry on July 17, Binance has held press conferences in South Korea this year and distributed materials introducing its services and technology. The core issue is whether such activities should be considered as domestic business targeting local residents under the Act on Reporting and Use of Financial Information.