Infinity Founder Denies Claims of $20,000 Max Marketing Spend

Infinity founder Christian stated that the company's largest marketing expense since its establishment has been between $10,000 and $20,000 (approximately 13.6 million to 27.2 million won), countering perceptions of overspending on marketing. On X, Christian posted on the 16th that while multiple mistakes were made in marketing, he is not 'a person who foolishly spends a lot of money.' Odeally reported the same day. Christian explained that the largest single marketing expenditure since Infinity's founding was its Hongbao promotion, which offers cash rewards to users as an online campaign, costing approximately $10,000 to $20,000. The statement did not disclose overall marketing budgets or itemized spending details. While admitting mistakes in marketing execution, Christian drew a line against the evaluation that excessive costs were incurred.